AI Integration Agency Berlin

    Build AI
    into systems.

    We integrate AI into websites, software, CMS platforms and business processes with a deep understanding of data, systems and the context in which AI needs to work as a product feature.

    AI in Existing Systems

    From model to live feature.

    AI models can do impressive things. But between an API and a feature that creates value in daily use, there is more than a function call: data connection, system architecture, user experience, error behavior, operations and a clear understanding of the task the integration should take on.

    We combine AI expertise with the integrated view we bring to every project. Whether chatbot, semantic search, document processing or content generation: we design AI features in connection with the systems, data and people that use them. From feasibility and architecture to productive use.

    What We Integrate

    Where AI integration starts.

    AI integration is useful where existing systems become stronger through intelligent functions, with a clear purpose, real data and a technical connection that fits operations.

    01

    Chatbots and Assistants

    ChatbotRAGAssistant

    For websites, portals or internal tools that need an intelligent conversational interface based on company knowledge, with RAG, embedding search and a tone that fits the brand.

    02

    Intelligent Search

    SearchEmbeddingsSemantics

    For websites, shops, knowledge portals or document collections where search needs to understand meaning instead of only matching strings, based on embeddings and semantic similarity.

    03

    Document Processing and Extraction

    DocumentsExtractionClassification

    For invoices, contracts, applications or reports that should be read, classified and transferred into existing systems in a structured way.

    04

    Content Generation and Review

    ContentCMSGeneration

    For CMS platforms and editorial workflows that need AI-supported drafts, translations, quality checks and updates directly inside the publishing process.

    05

    Recommendations and Personalization

    RecommendationsPersonalizationE-Commerce

    For shops, portals and platforms that suggest products, content or next steps based on user behavior, context and semantic similarity.

    06

    AI in Business Processes

    ProcessesCRMWorkflows

    For inquiries, tickets, data enrichment or decision support, with AI as part of operational workflows connected to CRM, ERP, websites or custom software.

    Decision Criteria

    When AI integration makes the difference.

    Good AI integration starts with the right assessment: where AI adds value, what it needs and how an experiment becomes a production feature.

    When real data is available

    AI features become stronger when they work with company data: product catalogs, knowledge bases, customer inquiries, documents or CMS content. The clearer the data foundation, the better the integration can be controlled.

    When the use case is clear

    A chatbot that should do everything remains vague. An assistant that answers support questions based on internal documentation can be designed, tested and improved with focus.

    When the feature is used in daily work

    AI integrations show their value in daily use: on the website, inside the CMS, in an internal tool or in a customer process. The closer it sits to the workflow, the more important the technical integration becomes.

    When the architecture can connect

    APIs, databases, CMS structures and permission systems need to be considered. Good AI integration fits into the existing architecture instead of creating a parallel world.

    When quality must be measurable

    AI results vary. Good integration adds review mechanisms, makes results traceable and gives users control over what the AI produces.

    Services

    From use case to production feature.

    AI integration combines strategy, data, development and user experience. We bring these parts together so the result works in practice.

    01

    Feasibility and Use Case Assessment

    Identify the right use case, assess the data situation, review technical feasibility and plan the path from experiment to production feature.

    AnalysisFeasibilityAssessment
    02

    Architecture and Model Selection

    Plan the right AI model, integration approach and architecture for embeddings, RAG, vector databases and API integration, aligned with the existing system.

    ArchitectureModelsRAG
    03

    Data Connection and Preparation

    Prepare and connect company data, CMS content, documents and process data so AI models can work with them reliably.

    DataEmbeddingsPreparation
    04

    Feature Development

    Develop chatbots, search, classification, generation, recommendations and personalization with LLM APIs, Python, TypeScript, own infrastructure or open-source tools.

    DevelopmentLLMPython
    05

    Integration Into Existing Systems

    Embed AI features into websites, CMS platforms, portals, internal tools, CRM and business processes as a natural part of the application, with permissions, interface and feedback mechanisms.

    IntegrationCMSAPIs
    06

    Operations and Further Development

    Monitoring, quality assurance, model updates and iterative improvement so AI features remain reliable after launch and can continue to develop.

    OperationsMonitoringIteration
    Why BxW

    Why BxW.

    AI integration needs more than model knowledge. It needs understanding of the systems, data and processes AI is embedded into, and sensitivity for the people who use it.

    01

    Web, data and AI in one team

    We build websites, work with data and develop AI features. This combination makes integrations possible without losing direction between strategy, development and data logic.

    02

    Own AI development

    LLM APIs, RAG architectures, embedding search, vector databases, prompt engineering - we develop with Python, TypeScript and our own infrastructure. We use open-source tools when they fit the project.

    03

    Sensitivity for user experience

    An AI feature is only as good as the interface through which it is used. We come from web design and make sure AI functionality fits naturally into the application.

    04

    Understanding of business processes

    Sales, support, editorial teams and operations each have their own logic. We can assess where AI fits and where clear rules, automation or better data structure matter more.

    05

    From experiment to operations

    We support AI features beyond the prototype: monitoring, quality assurance, model updates and iterative improvement during ongoing operation.

    Common Questions

    About AI integration.

    What does AI integration mean in practice?

    AI integration means embedding an AI model into an existing system: a website, CMS, internal tool, portal or business process. It includes data connection, interface, permissions, error behavior, monitoring and a clear purpose. The difference from a prototype is that the integration can be used and operated productively.

    Which AI features can BxW integrate?

    We integrate chatbots and assistants, intelligent search, document processing, content generation and review, recommendation systems, personalization, classification and AI-supported qualification in business processes. What matters is that the feature fits the data, architecture and usage context.

    Which technologies does BxW use?

    We work with LLM APIs from OpenAI, Anthropic and other providers, RAG architectures, embeddings, vector databases, Python, TypeScript and open-source tools. Technology is chosen based on use case, data, privacy, operations and the existing system landscape.

    Do we need our own data for AI integration?

    For most valuable features, yes. AI becomes useful when it works with company data such as product catalogs, knowledge bases, CMS content, support inquiries or documents. We help prepare, structure and connect this data with appropriate access rules.

    How much effort does AI integration require?

    It depends on use case, data situation, target system, interface and quality requirements. A compact RAG chatbot on existing content is different from an integration with several systems, data preparation and a custom user interface. We first clarify the most useful entry point and plan from there.

    Can AI be integrated into existing websites?

    In many cases, yes - through APIs, server-side integration, CMS extensions or custom components. This works with WordPress, Next.js, Shopify and many other systems when data access, permissions, interface and operations are planned carefully.

    How is the quality of AI results controlled?

    Through clear input boundaries, a good data foundation, review mechanisms, feedback loops and monitoring. AI results are probabilistic. Good integration makes results traceable, limits risks and gives users control over approval, correction or further processing.

    Does BxW support AI features after launch?

    Yes. AI features need support because data, models, requirements and usage behavior change. We support monitoring, quality assurance, model updates, workflow adjustments and iterative improvement based on real use.

    Discuss AI Integration.

    The best way to find where AI can make the biggest difference inside your systems is to look at the use case, data and integration path together.

    Discuss AI Integration