Multilingual Website Agency Berlin

It feels like a proper website in every language, not like a translation. That affects content, page structure, SEO, navigation and editorial workflows. A strong multilingual website allows different content depth per language instead of forcing every version into the same template.

Translation can be part of the work for the copy. But multilingual websites also involve page structure, URL architecture, SEO strategy, CMS workflows, metadata and often the design itself. Translation alone creates a second language version, but not necessarily a website that works independently in a new market.

That depends on the project. WordPress with WPML or Polylang works well for many company websites and shops. Headless CMS setups such as Payload offer native multilingual structures with more flexibility in content modeling. We recommend the system that fits the editorial team and requirements.

Hreflang tags, clean URL structures, language-specific metadata and, most importantly, a dedicated keyword strategy per market. Translated German keywords rarely reflect how people search in another language. Strong multilingual SEO starts with the search intent in each market.

Subdirectories such as /en/ or /fr/ are often the most pragmatic solution because they consolidate domain authority and are easier to maintain. Subdomains or separate domains can make sense when markets are very different or need their own brand presence. We advise based on the business model.

That depends on the CMS setup. With a well-planned workflow, editors know which content is synchronized, which content is independent per language and where translation is needed. Poor multilingual setup creates uncertainty and duplicate work; good setup creates orientation and saves time.

In principle, yes - when structure, CMS, content and SEO baseline can be reviewed properly. We clarify what can be reused, what needs adaptation and how the new language is integrated technically and editorially, with special attention to existing content, URLs and visibility.

We coordinate the translation process, prepare content in a structured way for translators and check whether the results work in page structure, design and user guidance. The translations themselves are produced by professional translators or native-speaking teams, depending on what fits the project.

There is no serious one-size answer. It depends on whether a new website is built or an existing one expanded, how many languages are planned, how much content is created per language and how complex the technical foundation is. We plan the process realistically together.

Multilingual structure increases effort in strategy, content, CMS setup and SEO. How much depends on number of languages, content volume per language, translation workflow and technical requirements. We clarify the useful scope before the project starts, so the second language does not become an unmaintainable side structure after launch.